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Release: Cheelcare Welcomes Director of Marketing



Cheelcare Welcomes Director of Marketing

Richmond Hill, ON (March 22, 2021) - Cheelcare, a Canadian innovator of mobility devices based in Richmond Hill, Ontario, is pleased to welcome Allex Laurin as their new Director of Marketing. 

This addition to the Cheelcare team marks a critical milestone in the company’s growth. Mr. Laurin will develop, lead, and execute the startup company's marketing strategy and help to position Cheelcare’s brand as an innovative global leader in mobility and assistive devices. 

“We are delighted to have Allex join our team at Cheelcare. He will have an integral role in improving the quality-of-life and independence for people with physical disabilities by making our innovative products, like the Companion, readily available to them.” Eugene Cherny, Co-Founder & CEO. 

“I am thrilled to be joining the team at Cheelcare. Their products are innovative, and, most importantly, life-changing for those who use them. I’m confident Cheelcare will quickly become a global leader in the industry, and I’m honoured to be a part of it.” Allex Laurin, Director of Marketing. 




Cheelcare is a Canadian designer and manufacturer on a mission to radically improve quality-of-life and independence for people with physical disabilities by creating innovative mobility devices that prove themselves in everyday life. Cheelcare’s revolutionary technology and patented design blend together in three lines of assistive mobility devices and accessories. Robotic wheelchairs provide functionality, efficiency and benefits to users and caregivers. Innovative design reduces manufacturing costs and enables dealers to significantly shorten users' wait time. Power add-ons to manual wheelchairs increase independence and comfort while accessories help users to be connected and safe. Their advanced robotic pediatric electric wheelchair, named Curio, is set to launch later this year. 



Allex Laurin, Director of Marketing, Cheelcare 

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